ADESA Phoenix Legendary Sales Week Scores Big for Charity
As $45,000 went to support a children’s charity, ADESA Phoenix recently wrapped up its Annual Legendary Sales Week with more than 1,600 dealers participating in the three-day event.
Attendees were able to access a diverse selection of inventory during the auction’s regular weekly fleet and consignment sale as well as several special events.
In addition to running several high-energy auctions for customers, ADESA Phoenix also hosted a special charity auction — a 2012 Chevy Camaro SS convertible — to benefit the Juvenile Diabetes Research Foundation.
“Legendary Sales Week is truly something to see, with all of the amazing cars, celebrity appearances and special events,” said Tom Caruso, president and chief executive officer of ADESA. “But it was especially rewarding this year to host a charity auction and support JDRF.”
Dave Ressler of Ressler Motor Co. had the winning bid on the 2012 Chevy Camaro SS convertible. As a result, JDRF received $45,000 to support its mission and research.
“I want to thank everyone at ADESA for the opportunity to participate in such a worthwhile event,” said Dan Kennedy, manager of GM Remarketing. “ADESA Phoenix did an outstanding job and was an excellent host.”
Continue the conversation with Auto Remarketing on both LinkedIn and Twitter.