RESEARCH TRIANGLE PARK, N.C. -

Get Spiffy is based in North Carolina, but the on-demand car care, technology and services company is gaining momentum in an adjacent state.

On Wednesday, the company announced the launch of its latest franchise location in South Carolina. The Greenville franchise opened for business on Tuesday and offers mobile car wash, detail, and oil change services to the Upstate region.

In addition to opening for business in Greenville, Spiffy highlighted in a news release that the South Carolina franchise ownership group has plans to expand throughout the state — including Columbia and Charleston — in the weeks and months to come.

“Our foray into franchising has been a wild ride so far and it’s thrilling to see a group of four energetic entrepreneurs banding together to bring Spiffy to South Carolina,” Spiffy chief executive officer Scot Wingo said in a news release.

Among the group’s co-owners is Paul Clark, managing director at VentureSouth, who invested in Spiffy during a fundraising round back in July 2018.

The company said Clark, Dan Haight, as well as Steve and Connie Lanzl, had their interest piqued by the reveal of Spiffy’s franchising model last July and came together in January to officially sign on as the South Carolina franchise group.

Together, Spiffy pointed out that they are fierce boosters of the Palmetto State, having collectively spent decades living in Greenville and working with local entrepreneurs.

“Greenville has evolved into something that people write about and are deliberately moving to for all sorts of terrific reasons. It’s become a place to be with a growing entrepreneurial community,” Connie Lanzl said. “I think that introducing something new to Greenville and across South Carolina has excited me the most as we prepare to launch these franchises.”

According to the news release, what stood out to the four co-owners was Spiffy’s dedication to innovative car care in a way that positively impacts customers. Rather than dedicating a chunk of time to bring their vehicle into a traditional car wash or oil change shop, car owners can request services at their convenience for their home, workplace or fleet.

Spiffy explained that each service is completely zero-friction, which eliminates the need for customers to coordinate with customers outside of the Spiffy smartphone app.

“To potential franchisees, I would offer my wholehearted endorsement to give it a whirl. It’ll certainly keep you busy, there’s much work involved, but it’s already been an eye-opening experience,” Clark said. “In my opinion, you wouldn’t find a franchisor in any other context as committed to helping the franchisees succeed and providing any advantages to be successful in a new market.”

Since its founding in 2014, Spiffy has expanded from a small mobile car wash and detail startup in Raleigh to provide a multitude of convenient maintenance services for car owners and fleets across the country.

Wingo described his experience working with this quartet to launch Spiffy in South Carolina.

“Paul, Connie, Steve, and Dan have been delightful to work with since our first interactions through VentureSouth. We’re looking forward to helping them succeed as they launch our latest franchise locations,” Wingo said.

Customers looking to bring Spiffy’s mobile maintenance to their home, office, or fleet can visit https://www.getspiffy.com to book their first service.