SANTA MONICA, Calif. -

TrueCar.com revealed this week not only some of late summer’s best deals on new cars, including discounts as high as 23 percent, but also what it forecasts to be the best day of the month to purchase a vehicle.

Referencing its lastest TrueTrends report — which looks at consumer buying trends and manufacturer performance — the company predicts Aug. 27 will be the lucky day for consumers looking to purchase their next car.

TrueCar.com’s Jesse Toprak also offered Auto Remarketing a few reasons behind the company’s prediction:  “August 27 marks the last Saturday of the month, a day when dealerships see some of the highest store traffic rates.

“This is one of the best days to buy a car since most of the manufacturers’ incentives packages expire at the end of the month, and dealer’s are also trying to get units of their lots, since some of their monthly bonuses coincide with the number of vehicles they sell,” he further stressed in an interview with Auto Remarketing on Wednesday.

“Also, the last Saturday of the month simply tends to be one of the biggest shopping days for consumers,” he concluded.

Moving on to highlight the month’s special incentives, TrueCar.com noted cash deals, finance deals and lease deals available nationwide from brand names such as BMW, Nissan and Chevrolet, to name a few.

Starting with the cash deals, the company noted that these “reflect the possible discount from the MSRP and include manufacturer’s rebates and other incentives.”

The company also offered specific examples of some of these discounts available on 2011 and 2012 models, as follows:

Cash Deals

Year/Make/Model MSRP Estimated Net Price* Percent Discount**
2011 Mitsubishi Endeavor $29,109

$22,519

 22.6
2011 GMC Sierra 1500 $26,775 $21,374 20.2
2011 Chevrolet Malibu $23,735 $19,993 15.8
2011 Nissan Maxima $32,510 $27,575 15.2
2011 BMW 3 Series $45,025 $39,105 13.1

*Estimated Net Price is the estimated average transaction price of a vehicle after incentives.
**Percent Discount is rounded to the nearest tenth.
 

Moving on to the next tier of specials, TrueCar.com also featured some of the month’s top finance deals:

—2011 Chrysler Town & Country: zero percent financing for 60 months (Expires 09/06/2011).

—2011 Kia Optima: 1.9 percent financing for up to 36 months (Expires 09/06/2011).

—2011 Honda Accord: 0.9 percent financing for 36 months (Expires 09/06/2011).

—2011 Mazda6: 0 percent financing for up to 60 months (Expires 08/31/2011).

—2012Volvo S60: 0 percent financing for up to 72 months (Expires 08/31/2011).

For consumers looking to lease, August also offers specials from both foreign and domestic brands, including Chrysler, Ford and Volkswagen, among others.

TrueCar.com highlighted a few lease incentive packages listed below:

—2011 Buick Regal: $259 per month for 36 months with $1,799 due at signing (Expires 09/06/2011).

—2011 Chrysler 200: $199 per month for 39 months with $2,999 due at signing (Expires 09/06/2011).

—2011 Ford Escape: $219 per month for 24 months with $2,913 due at signing (Expires 10/03/2011).

—2011 Hyundai Equus: $739 per month for 36 months with $2,999 due at signing (Expires 08/31/2011).

—2011 Volkswagen Jetta: $179 per month for 36 months with $2,199 due at signing (Expires 08/31/2011).