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Analysis
Edmunds.com Spots Growth in Hybrid, EV Sales
Wednesday, Apr. 6, 2011, 05:56 AM
Auto Remarketing Staff
According to Edmunds.com, sales of new hybrid and electric cars climbed by a significant amount in the first quarter when compared to traditional vehicle sales. More specifically, the company discovered hybrids and electric car sales soared 37 percent in the first quarter of 2011. The growth outpaced sales of traditional gas-powered cars and trucks whose […] [Read More]
TrueCar.com Selects Top Fuel-Efficient Vehicles, More
Tuesday, Apr. 5, 2011, 05:56 AM
Auto Remarketing Staff
As oil prices climbed to more than $108 a barrel, a 30-month high, on Monday, TrueCar.com responded by announcing its choices for top fuel-efficient vehicles. The company also analyzed March transactions prices, as well as incentive trends. Beginning with climbing gas prices, TrueCar.com noted that the current national average is about $3.65 per gallon, which […] [Read More]
Subaru Takes Home Advertising Honor
Tuesday, Apr. 5, 2011, 05:54 AM
Auto Remarketing Staff
Subaru of America was recently honored with the Silver Award at the 2011 Advertising Research Foundation David Ogilvy Awards for Excellence in Advertising. The awards, named after advertising legend David Ogilvy, are given to companies that produce research-driven, successful ad campaigns, officials explained. Subaru won for the "Subaru Love Campaign," which celebrates the legendary love […] [Read More]
Ford Overtakes GM in Polk’s Owner Loyalty Analysis
Friday, Apr. 1, 2011, 05:57 AM
Auto Remarketing Staff
Polk’s analysis of 2010 loyalty rates found Ford ended the year with a 63.1 percent owner loyalty rate, the highest among vehicle manufacturers. Ford improved its loyalty rate by 3.9 percentage points over the 2009 level and overtook General Motors for the leading position. Analysts discovered GM and Toyota rounded out the top three manufacturers […] [Read More]
Mazda Foundation Gives $150,000 to Red Cross to Help Japan
Wednesday, Mar. 30, 2011, 03:26 PM
Auto Remarketing Staff
Announcing how deeply Mazda Foundation is concerned for the well-being of Japanese colleagues, suppliers, employees and their families, the chairman said his group is releasing a donation of $150,000 to the American Red Cross to help. The board of directors of the Mazda Foundation unanimously approved the donation of $150,000 to the American Red Cross […] [Read More]
Dataium: Japan Disaster & Libyan Crisis Soften Auto Shopper Intensity Index
Wednesday, Mar. 30, 2011, 02:14 PM
Auto Remarketing Staff
Dataium’s latest Auto Shopper Intensity Index shows broad declines in activity for Japanese brands starting immediately after the devastating earthquake and tsunami, and firm analysts say it has continued downward since the March 11 tragedy. The ASI Index had already seen softening after the Libyan crisis erupted and average gas prices broke $3.45 per gallon, […] [Read More]
LeaseTrader.com: Incentives for Toyota Prius Contract Takeover Plummet
Monday, Mar. 28, 2011, 07:57 AM
Auto Remarketing Staff
LeaseTrader.com recently discovered its users aren’t offering much of an incentive for another individual to take over their Toyota Prius contract. In fact, site officials determined cash incentives from drivers looking to unload their Toyota Prius lease contract are averaging near zero, down sharply from an average of $450 in January. As a comparison, LeaseTrader.com […] [Read More]
ALG’s Latest Perceived Quality Study Points to Toyota & Lexus Rebound
Friday, Mar. 25, 2011, 06:00 AM
Auto Remarketing Staff
Toyota’s rebound from negative recall ramifications appears to be gaining more steam thanks to the results of the spring 2011 Perceived Quality Study from ALG. The study showed Toyota’s perceived quality score rose 4 percent during the last six months and Lexus once again captured the luxury category’s highest perceived quality rating in 2011. On […] [Read More]
GM, Chrysler Sue Transportation Company
Friday, Mar. 25, 2011, 05:58 AM
Auto Remarketing Staff
Spokespersons for both General Motors and Chrysler confirmed to Auto Remarketing this week that the two companies have both separately sued Allied Systems Holdings for allegedly withholding property of the respective automakers against their wills. In Detroit, GM filed a suit Monday against Allied Systems in federal court. Meanwhile, Chrysler filed its suit Tuesday in […] [Read More]
TrueCar.com: Used, New Sales Projected to See March Growth
Friday, Mar. 25, 2011, 05:55 AM
Auto Remarketing Staff
With a projected ratio of two used-vehicle sales for every one new-unit sale this month, TrueCar.com indicated Thursday that March’s used-vehicle sales total is likely to be 2,459,891 — a figure that includes transactions by franchise and independent dealerships as well as private-party sales. If that estimate holds, the site calculated the total would represent […] [Read More]