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Technology
Chrome Offers Online Research Tool to Fleet Professionals
Tuesday, Jun. 22, 2010, 01:57 AM
Auto Remarketing
PORTLAND, Ore. — Chrome Systems has rolled out a new online tool for fleet professionals designed to give them the ability to efficiently research and configure vehicles to meet the needs of their customers. Carbook Pro also allows them to present their work via built-in quote worksheets and a multitude of customizable reports. As most in […] [Read More]
Foresight Reveals Results of Marketing ROI Study
Monday, Jun. 21, 2010, 03:59 AM
Auto Remarketing
ROCHESTER, Mich. — Foresight Research revealed Friday that results are now available for its study on vehicle shoppers' usage of the Internet and social media. One of the key findings concerns social media. In 2009, almost 13 percent of all new-vehicle buyers used some form of social networking to share information on their purchase decision. Meanwhile, […] [Read More]
More Smartphones Now Can Access DealerTrack Mobile AAX
Friday, Jun. 18, 2010, 01:59 AM
Auto Remarketing
LAKE SUCCESS, N.Y. — The DealerTrack Mobile AAX solution, what dealers can use for vehicle appraisals, is now available on additional smartphone platforms. DealerTrack executives on Thursday revealed the tool now can be accessed on smartphones using the Android 2.0 operating system. Earlier this year, DealerTrack began to offer the Mobile AAX iPhone application and the […] [Read More]
Dealer Services Corp. of Indiana Rakes in Tech Honors
Friday, Jun. 18, 2010, 01:54 AM
Auto Remarketing
CARMEL, Ind. — Dealer Services Corp. of Indiana and its chief information officer Chris Brady have been on an award-collecting tour this month. A total of four honors have come their way stemming from the completion of ERP consolidation to develop and deploy predictive analytic technology to help in forecasting revenue and make real-time adjustments. Among […] [Read More]
NADAguides.com Now Offers 2010 Model Data
Thursday, Jun. 17, 2010, 02:00 AM
Auto Remarketing
COSTA MESA, Calif. — NADAguides.com announced Wednesday that pricing and information for 2010 models now is available. Dealers who use this data regularly can access it through the website. "While new-car sales continue to climb, NADAguides.com has addressed the current market demand for 2010 used-car data and remains steadfast on its mission of providing the most […] [Read More]
High Gear Media Rolls out Social Media Analysis Site
Thursday, Jun. 17, 2010, 01:56 AM
Auto Remarketing
PALO ALTO, Calif. — High Gear Media added another website to its stable on Wednesday to focus on the connections between automotive marketing and online social media. Company executives have a trio of objectives for SocialCarNews.com to be executed by its cluster of staff writers and content contributors. —How are automakers generating interest and driving awareness and […] [Read More]
Beep Automotive Ad Network Launches New Brand Strategy
Wednesday, Jun. 16, 2010, 01:59 AM
Auto Remarketing
DETROIT — Goodway Group's Beep Automotive Ad Network rolled out a new targeted initiative to reach online vehicle shoppers. What's different about this new approach is executives say this strategy pinpoints shoppers who are most likely to purchase an individual brand. The company explained it can use behavioral data to reach consumers who are likely to […] [Read More]
Cox Enterprises, Providence Equity Partners Complete Transaction
Wednesday, Jun. 16, 2010, 01:58 AM
Auto Remarketing
ATLANTA — Cox Enterprises on Tuesday offered an update about the transaction concerning its AutoTrader.com subsidiary with Providence Equity Partners, a global private equity firm. The agreement under which Providence took ownership of a 25-percent equity interest in AutoTrader.com now has been completed, according to executives. They stressed that the deal first announced on May 5 […] [Read More]
Edmunds.com Picks the 10 Best Dark-Horse Cars of the Year
Wednesday, Jun. 16, 2010, 01:57 AM
Auto Remarketing
SANTA MONICA, Calif. — Edmunds.com shaved down the long list of 2010 models available and assembled a lineup called the Top 10 Dark-Horse Cars, vehicles site analysts believe shoppers should consider more. Three automakers had two units apiece on this list, including Ford, Hyundai and Suzuki. Here are the 10 vehicles Edmunds.com named in alphabetical order: […] [Read More]
Autobytel Hires New Executive Vice President
Thursday, Jun. 10, 2010, 01:55 AM
Auto Remarketing
IRVINE, Calif. — Autobytel said Wednesday that it has appointed a new executive vice president of product, marketing and analytics. Moving into the post is Jim Helberg, who comes aboard from PHD, where he was executive vice president. In that role, he headed the development and execution of Chrysler's media operations. For his new role […] [Read More]