CARY, N.C. -

One of the benefits to certified pre-owned is that it often gives dealers and automakers the chance to introduce a consumer to the brand. An entry point, so to speak.

Maybe the shopper is on the fence financially, but wants some of the same protection and assurance that a new car offers; CPO can be a gateway for the dealer or OEM to bring that customer into the brand and keep him or her until the time is right to buy new.

That may be particularly true for luxury automakers.

So, as part of our Best CPO Dealers in the United States issue this winter, we posed this question: To what degree has the Porsche CPO program opened up a new generation of potential Porsche buyers for your dealership?

Here’s what management from the No. 1 Porsche CPO dealer had to say.

“The Porsche certified pre-owned program has been an amazing success. And in my opinion, it is the best CPO program in the industry,” said Eric Mihelich, general manager of Porsche Atlanta Perimeter, which was the Porsche’s top seller with 566 CPO sales last year.

“It has attracted a whole new group of Porsche buyers to our brand by offering the peace-of-mind of a 100,000-mileage warranty and significant savings versus a new Porsche. Now the ultimate sports car, a Porsche is affordable to a whole new group of clients who may not have considered a Porsche before, but will now be Porsche enthusiasts for life,” he added.

Pre-owned sales manager Ryan McIntyre added:  “Porsche’s CPO warranty was rated by Autotrader as being the best CPO warranty on the market offered by any manufacturer. It has been a great way to get first-time Porsche buyers into the Porsche brand. We have seen the majority of these clients returning to us down the road to upgrade to a newer CPO or a brand new Porsche. They are very loyal to the brand. Once they purchase that first CPO Porsche, they are hooked!”

The complete top 10 CPO dealers in 2015 for Porsche is below:

1. Porsche Atlanta Perimeter 566

2. Park Place Porsche 440

3. Hennessy Porsche North Atlanta 353

4. Rusnak/Westlake 337

5. The Collection 312

6. Porsche, North Scottsdale 286

7. Rusnak/Pasadena 267

8. Champion Porsche 258

9. Beverly Hills Porsche 244

10. Porsche of The Main Line 232