Connect & Drive Puts Car Buyers Behind the Wheel at Edmunds.com
Edmunds.com is putting car buyers behind the wheel — literally.
The company announced this week it is accepting applications to temporarily hire six current compact car shoppers and educate them on the purchasing process, in a program dubbed the Connect & Drive Experience.
The six shoppers will work from Edmunds.com headquarters in Santa Monica, Calif., where they will drive and review five new compact sedans available on the market, and be instructed on the best way to go through the car buying process.
The experience, Edmunds.com said, can prepare them to make smart purchases themselves, and help their friends and family do the same.
“According to our research, nearly 40 percent of car shoppers want a helping hand through the car buying process, and the Connect & Drive Experience is one way we're responding to that need,” said Edmunds.com President Seth Berkowitz.
“Through this program, as well as our new Price Promise offering and other efforts, Edmunds.com is helping to transform and improve the car-shopping experience,” he said.
To apply for the Connect & Drive Experience, visit www.facebook.com/edmunds/app_425864637510861.
Applicants must have a valid U.S. driver’s license and clean driving record; be a legal resident of the United States (excluding U.S. possessions and territories); be age 21 years or older; be available to travel and stay in Santa Monica from Sept. 24-27,; and have plans to buy a new sedan within the next six months.
Edmunds.com will accept applications until Sept. 13, and the Connect & Drive participants will be announced publicly on Sept. 16.
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