PARK RIDGE, N.J. -

Dealers who seek more details about the new online remarketing program recently launched by Hertz Corp. can meet with representatives during the upcoming National Automobile Dealers Association Convention and Expo.

Normal
0

false
false
false

EN-US
X-NONE
X-NONE

/* Style Definitions */
table.MsoNormalTable
{mso-style-name:”Table Normal”;
mso-tstyle-rowband-size:0;
mso-tstyle-colband-size:0;
mso-style-noshow:yes;
mso-style-priority:99;
mso-style-qformat:yes;
mso-style-parent:””;
mso-padding-alt:0in 5.4pt 0in 5.4pt;
mso-para-margin-top:0in;
mso-para-margin-right:0in;
mso-para-margin-bottom:10.0pt;
mso-para-margin-left:0in;
line-height:115%;
mso-pagination:widow-orphan;
font-size:11.0pt;
font-family:”Calibri”,”sans-serif”;
mso-ascii-font-family:Calibri;
mso-ascii-theme-font:minor-latin;
mso-fareast-font-family:”Times New Roman”;
mso-fareast-theme-font:minor-fareast;
mso-hansi-font-family:Calibri;
mso-hansi-theme-font:minor-latin;}

Hertz is asking dealers to register beforehand for demonstrations of Hertz Dealer Direct, which is designed to offer these late-model units to dealers at “competitive prices” and doesn’t require a transaction fee.

The demonstrations are set to take place at the Advent Resources booth on the Expo floor. Advent Resources developed the Hertz Dealer Direct technology platform and provides ongoing support.

Hertz pointed out all show attendees registering for a demonstration will have the chance to win an iPad.

To recap, here is how Hertz Dealer Direct works.

Dealers and wholesale buyers can sort through the vehicles Dealer Direct has in its inventory, whether the models are currently on-rent units that are ready for sale or grounded units that can be purchased and picked up immediately.

Dealers can elect to be kept up-to-date on the status of all the units Hertz has available. The system will let a dealer know once their ride of choice is ready for sale.

Buyers can submit an offer to purchase via Dealer Direct, give their payment information and print a gate release. They also can tailor their purchases to their schedules and fleet requirements.

“Hertz Dealer Direct is an integral part of our car sales strategy,” explained Mark Frissora, Hertz chairman and chief executive officer. “Dealer Direct provides car dealers with a real-time, e-commerce platform for buying cars directly from our company, providing financial benefits to dealers and Hertz.”

Hertz highlighted these benefits of its program:

—No transaction or success fees.

—Attractive wholesale pricing.

—Real-time online access to Hertz wholesale inventory.

—Well-conditioned vehicles.

—Purchase, utilizing expedited, electronic processing.

Advent Resources, which offers sales systems to the auto vertical, worked with Hertz to build Dealer Direct.

The architecture, workflow and automation in the program were all crafted by Advent. These were designed to help Hertz to manage wholesale transactions in a more effective fashion and make its remarketing processes more efficient.

Basically, the program employs a customer technology platform devised by Advent.

“It is exciting for us to have the opportunity to develop the platform supporting the Hertz Dealer Direct program, and to play a significant role in such an innovative remarketing solution,” said Advent president Tim Gill.

Individuals can register for Hertz Dealer Direct demonstrations at www.hertzdealerdirect.com/nada.