CHERRY HILL, N.J. -

Late Wednesday, Subaru of America revealed who will take the place of Yoshio Hasunuma as chairman, president and chief executive officer effective April 1.

Being promoted into the role is Takeshi Tachimori, who currently serves as corporate senior vice president and chief general manager of the Subaru product and portfolio planning division at Fuji Heavy Industries.

In his two years as president and CEO of Subaru of America, executives highlighted that Hasunuma led the company to record market share (2.3 percent), record sales and unprecedented growth. Currently, they pointed out Subaru is the only automaker with three consecutive years of sales increases.

The company recapped that Tachimori joined FHI back in 1977 and took on various leadership roles with the company throughout his career. Tachimori has worked in the Subaru product and portfolio planning department since 2003 as:

—Senior general manager (2003).
—Corporate vice president, senior general manager (2006).
—Corporate vice president, chief general manager; president and CEO of Subaru Tecnica International (2009).

“We have seen dramatic increases in our sales and profitability under Mr. Hasunuma’s leadership. While we are sorry to see him leave, we look forward to his continued work in our market,” stated Thomas Doll, executive vice president and chief operating officer of Subaru of America.

“We are very pleased to welcome Mr. Tachimori in his new role as part of this regular business rotation and look forward to our continued success under his leadership,” Doll added.