VinSolutions introduces CRM capability built to provide dealers deeper insights on customer behavior
VinSolutions announced Wednesday that it has launched an all-new solution, called Enterprise Customer, which can give dealers insight regarding customers' related activities across dealership group rooftops.
The new capability has been added to the company’s Connect CRM and newly released Connect Mobile application.
In addition to a holistic view of customer profiles, Enterprise Customer also features an intuitive group-level customer record viewer and a summary of customer Connect desking activity.
"At VinSolutions, we prioritize staying aligned with the needs of our customers and the shifts in the automotive retail industry," Chase Abbott, vice president of sales at VinSolutions and Dealertrack F&I said in a news release. "We know dealer groups need a seamless way to view customers across their rooftops – without having to sift through multiple CRM instances — and we know all dealerships need a way to empower their staff with intuitive mobile technologies.
"Enterprise Customer and the new Connect Mobile app meet those needs, and they help dealers build and nurture relationships," Abbott continued.
The new app can allow dealership salespeople to quickly obtain customer information on a mobile device and features a new centralized appointment calendar.
Connect Mobile is available for download at the App Store and the Google Play Store.