Mitsubishi of Canada Raises Six Figures for Right to Play Charity
MISSISSAUGA, Ontario — Following a three-month campaign to raise funds for an international charity focused on offering sports and play programs designed to help children and communities in need, Mitsubishi Motor Sales of Canada said it was able to donate more than $458,000.
From April through June, the company gave $100 to the Right to Play charity for every vehicle its dealers sold.
Combined with what Mitsubishi of Canada raised through this challenge in the two preceding years, the company has generated more than $1.4 million in donations since 2008. Right to Play is the automaker's official charity.
Koji Soga, president and chief executive officer of Mitsubishi of Canada, gave Johann Koss, president and CEO of Right to Play, the check from this year's fundraising efforts.
"This donation represents a huge achievement for Mitsubishi and our dealers," Soga shared. "Each year our staff and dealers work harder to generate more funds to support Right to Play and the children who benefit from their programs."
The charity maintains its headquarters in Toronto and runs in 20 countries. It houses national offices in Canada, the Netherlands, Norway, Switzerland, the United Kingdom and the U.S.
It lends a helping hand to children and communities facing the impact of war, poverty and disease, by improving health and developing life skills, as well as promoting peace. Right to Play employs sports and play programs to accomplish these ends.
"The leadership and dedication demonstrated by Mitsubishi Motor Sales of Canada throughout our three-year partnership has been remarkable," Koss pointed out.
"Mitsubishi's support is invaluable in helping us continue to improve the lives of children and strengthen communities in some of the most disadvantaged areas around the world," Koss added. "This year MMSCAN also provided vehicles for our staff, volunteers and Athlete Ambassadors during the Olympic Games in Vancouver which reinforces their exceptional generosity and commitment.'